SME Seminar “Handling Intellectual Property Infringement”

SME Seminar “Handling Intellectual Property Infringement”
Alibaba's Singles Day sales in 2020 reached 498.2 billion yuan. It broke last year's record which shows a strong recovery from the economic downturn casued by Coronavirus Pandemic. With the strong e-commerce market in China, the Hong Kong Intellectual Property Advisory Services Ltd. (IPAS) points out that to conduct business in China, start it with e-commerce is a definite! But to launch an online store in China is more than just looking for a secure e-commerce platform, many people have overlooked the importance of Intellectual Property Protection and Cybersecurity. 
 
 
UDomain and IPAS are going to co-host a webinar. It serves to share with the current online shop owner and the intented to join the China e-commerce market the importance of IP management, knowing both the responsibilities and rights. As you may not know, an enhanced Cybersecurity is already an effective way to protect your Intellectual Property. We will look further into the common hack activities in China and meaures to tackle the problem, the newly trend of cryptocurrency extortion is included. If you are a brand who wants to enter China e-commerce market, we will share with you the practical ways to make it happen!

Come join us the webinar, details as follows:

Theme:   China e-Commerce Market -
                  Deep Dive「Intellectual Property x Cybersecurity」Webinar
Date:       28 Jan, 2021 (Thu)
Time:      2:30pm - 4:00pm
Topics:   1- From consumers point of view to evalute e-commerce operators' responsibility for IP rights
                  2- How online shop can avoid selling IP infrigement goods 
                  3- Intellectual Property owner's right
                  4- Enhanced Cybersecurity for China online business
                  5- Common Phishing email scams & DDoS attacks 
                  6- Protection against cyber hackers and network service disrruptions
                  7- China CDN as a stable network to connect to China
                  8- Pay ransom in Bitcoin, how?

Event Information

Event Date 01-11-2017 3:00 pm
Price Free
Speaker Dr Alex Lau, Chairman, SME Global Alliance Intellectual Property Committee
Number Hours 2
Language In Cantonese only
Venue Support & Consultation Centre for SMEs of TID SUCCESS, Unit 15-18, 23/F., Standard Chartered Tower, Millennium City 1, 388 Kwun Tong Road, KLN
Enquiry (852)3590-3417 Miss Fok, SMEGA IP Committee
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